November 30, 2018

How I use journaling

I recommend in my nurture email course that you keep a journal. Mine consists of date-ordered notes in Evernote (a web app), sometimes with pictures from that day.

Hand on heart, I don’t journal as often as I ought to. It’s one of the first things that gets pushed out when things get busy. Recently I’ve started to journal in the evening, instead of the morning. On my phone I just make a quick note of:

  • What I did that day
  • What’s on my mind
  • What’s coming up tomorrow

I’ll then add any photos to the note if I’ve taken any. The whole process takes under five minutes.

A lot of people recommend journaling by hand as soon as you wake up in the morning. Which to me sounds like a nice idea… if Hugo wasn’t chatting to himself at 6AM. If I didn’t need to change his nappy. If I didn’t need to then play with him for a while, and organise breakfast. Life has a habit of commandeering your day.

I’ve done a few stints of travelling in my time; the longest a six month trip to South America. My biggest regret from that trip is not keeping a regular journal as I went. I have some great stories from that time, but a lot of names and details have faded. Which is why you must journal.

A good story requires specific detail. You can only add specific details if they are on hand, which is why you must store them as you go. Journaling for me is a functional exercise, not a spiritual one.

It’s a matter of process really. But the more you journal, the better your input will be. The better your input, the better your writing will become. Even if you yourself don’t do the writing.

Rob Drummond

Rob Drummond runs the Maze Marketing Podcast and Maze Mastery. Rob specialises in content production, ad creation, storytelling and CRM systems. He has two published books, Magnetic Expertise and Simple Story Selling, affordable on Amazon.

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