August 21, 2015

Infusionsoft Campaign Planning

Everybody seems to have a different approach to planning campaigns in Infusionsoft. The default planning mode for most people seems to be to open the campaign builder and start building.

When you start creating campaigns without an overall plan that is when things start to get confusing. Pretty soon you forget what campaigns you have already done, and what the logic behind those campaigns actually was.

I have a particular approach to campaign planning in Infusionsoft which I think you might find helpful.

Rob Drummond

Rob Drummond runs the Maze Marketing Podcast and Maze Mastery. Rob specialises in content production, ad creation, storytelling and CRM systems. He has two published books, Magnetic Expertise and Simple Story Selling, affordable on Amazon.

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